Monday, July 8, 2013

Go Mobile To Keep Fertile – It’s The New Marketing Way


To make your business successful has always required an element of keeping up with social trends and shifting markets as well as keeping abreast of economic developments.

Well you’d have to be pretty much a business hermit if you didn’t already know that in this day of ever advancing technology, the new watchword in marketing is “mobility.”

There are two meanings to that phrase:

You need to adapt to the idea that your business is a mobile venture, that it can go anywhere in the world and be accessed by an almost unimaginable amount of customers


The fact is 35% of all Web surfing takes place via mobile devices such as phones, and tablets

That fact is actually relatively new so it is not surprising if you have not come across that before or even realised just how vast online consumerism is.

But here is another – according to Google a staggering 67% of consumers surveyed in one of their studies expressed a preference for making purchases online from websites that are easily and securely accessible through a mobile device as opposed to at home or the office on a laptop.

And that trend you can be sure is set to grow exponentially over the next few years.

So what do you need to do then?

Get in touch with your seo copywriting services and get them to help you get your business on board the mobile marketing bandwagon NOW before you miss out.

You can do that by getting familiar with the following three mobile marketing tools:

QR Codes – a bit like conventional barcodes, these are codes that can be scanned by smartphones and android mobile devices which basically take the consumer straight to a company’s website without the consumer having to type or copy/paste URL’s into search engine

Facebook Mobile Ads – FB has a staggering 700 million people around the world accessing their FB pages and friends’ pages via a mobile device, thus businesses everywhere are clamouring to establish an online presence that can maximise this huge customer market with advertising, features and promotions

Yelp – this business directory and reviews website regularly tops 86 million hits a month and is another extremely popular resource mobile users favour for doing their business, shopping and making purchases

So, go mobile to keep your business fertile – as you can see it’s the new and maybe only marketing way.


By Mitch Wicking

A journalist and reporter for many years Mitch enjoys investigating Life's little wonders for consumercheckpoint.co.uk, WebSearch SEO and many other topics like Is Link Building Still a Number Game?. To know more about Mitch, you can connect with him though his Google Plus. Born and bred in London, father-of-three Mitch now lives and works aboard a beautiful narrow boat on a peaceful marina in the heart of England which he shares with his Leicester “duck”/muse.

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